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Update: So sad a good story has come to an end, and say hi to 9mobile currently i feel sad to see how this great story comes to an end.
Though they appointed a new CEO — Boye Olusanya— Etisalat International has also announced that it’s severing ties with its Nigerian branch and will give Etisalat Nigeria only three more weeks to stop using the Global brand name “Etisalat”
According to the chief executive of Etisalat International, Hatem Dowidar:
“There’s a new board and we are not part of that company. We have sent our termination letter for the management agreement,” he told Reuters.
When further asked, Etisalat would consider a return back to Nigeria, Dowidar said:
“The train has left the station on that one. Being in that market as an investor … Are we willing to risk more money compared to the reward for the long-term?”
According to Emerging Markets Telecommunication Services Ltd. (EMTS), which it’s trading name as Etisalat Nigeria, said it is aware of reports regarding Etisalat Group’s withdrawal of the right to the continued use of the Etisalat brand in Nigeria by EMTS. However, EMTS had a valid and subsisting agreement with the Etisalat Group, which entitles EMTS to use the Etisalat brand, notwithstanding the recent changes within the company.
Also another rumor is currently circulating that Vodafone or Orange will soon take over Etisalat’s place